
Sign up to save your podcasts
Or


Where did all your web traffic go?
If leads feel softer…
You’re not imagining it.
In this episode of Head-to-Head, Kimberly Mackey sits down with Greg Bray, President of Blue Tangerine and co-host of the Builder Marketing Podcast, to unpack how AI-powered search is reshaping buyer behavior, visibility, and lead flow—long before sales ever gets involved.
This isn’t a marketing tactics episode.
You’ll learn why traffic drops don’t always mean demand is gone, how AI search changes lead quality, and why alignment between sales, marketing, and leadership is now critical to protecting results.
If you’re responsible for sales outcomes, marketing investment, or forecasting, this episode will help you connect the dots.
Listen in. Because when visibility disappears, sales always feels it first.
By New Homes Solutions ConsultingWhere did all your web traffic go?
If leads feel softer…
You’re not imagining it.
In this episode of Head-to-Head, Kimberly Mackey sits down with Greg Bray, President of Blue Tangerine and co-host of the Builder Marketing Podcast, to unpack how AI-powered search is reshaping buyer behavior, visibility, and lead flow—long before sales ever gets involved.
This isn’t a marketing tactics episode.
You’ll learn why traffic drops don’t always mean demand is gone, how AI search changes lead quality, and why alignment between sales, marketing, and leadership is now critical to protecting results.
If you’re responsible for sales outcomes, marketing investment, or forecasting, this episode will help you connect the dots.
Listen in. Because when visibility disappears, sales always feels it first.