Fellow video producers, I'm going to go out on a limb and say that this strategy works for any type of video we create, even if it is a short film. Grant Cardone says that businesses die because of obscurity, and if you are a filmmaker or a video producer, you are definitely a part of a business. So heading into 2020, I think you can adopt this strategy for any piece of video or digital film that you create. It follows after Gary Vee's idea of taking a longer piece of content, what he calls pillar content, and then making micro content from it: splicing up that longer video into smaller segments that can then be repurposed on every social media platform. And I think you should do this to the extreme if you can wing it. If you spent a lot of time on a video or even just a little bit of time on a video, you do want to get out of obscurity.