Just where does your podcast fit into your marketing strategy? While there’s no one-size-fits-all approach to marketing your business, I do have strong opinions on what the best way to go about it is if you, like me, prefer to spend more of your time working on your business instead of marketing it. I know, strong opinions? Me? Shocker right? So in this post I’m going to be sharing my approach to content marketing, where a podcast fits into that, and what the benefits are of following my lead.

I’m talking:

- What goes into content marketing

- The three platform types you need for success

- Putting together your content marketing strategy

- Strategic content marketing topics

Need a better podcast strategy? Grab your roadmap at https://weareparler.co/roadmap and sign up to get instant access to the five easy steps to profitable podcasting with none of the overwhelm.

If you enjoyed this episode, I’d really appreciate it if you’d share it with a biz bestie. I want to make sure we help as many women as possible get heard and get paid.

CONNECT WITH ME: hop on over to https://instagram.com/torsgrantham for a cheeky chinwag in the DMs OR work with me on your podcast over at https://weareparler.co/