Where's The Future?

According to Forbes, in-person events increased by 255% from the 4th quarter of 2021 to the second quarter of 2022. Still, as we move into 2023, more and more companies announce layoffs, spending freezes, and low metrics. And these are just a few of several trends in events to keep your eye on. 

IMEX is one of the most significant events for the events industry, not just in the States but globally. And after a long few years, a massive return to in-person events in 2022, and a looming recession, the IMEX America 2022 event has been long awaited. 

A lot has changed about the world in recent years. It’s not always helpful to ruminate on what we should have done, but today Will and Brandt do precisely that. In this episode of the Event Tech podcast, the tech duo looks back on 2020 and 2021 and considers how they would do things differently if they had to relive the pandemic.

As layoffs continue to make headlines across industries, the events industry is also bracing itself for an economic downturn. More and more companies in the events industry announce layoffs, downsizing, and consolidations each week. According to Brandt, the industry should have taken preventative action before reaching this point. 

This year, a Marriott data breach has made headlines again. It’s 2022, and the world is no stranger to poor data protection. Every year, the events industry and event professionals handle data for millions of people. It’s our responsibility to ensure their data is secure and our systems are risk-free. 

That’s why today’s episode focuses on how you can increase data security and protection in your business. Will Curran and Brandt Krueger share first-hand what they’ve learned from working with valuable data. Together, they’ve come up with 6 data protection tips that will help you avoid making common data security mistakes.

Building an online community can take years of hard work. That’s why Endless Events’ very own Will Curran and Kyle Kosinski created the #EventProfs community. They’re on a mission to build and grow a community from the ground up so they can better understand what it takes to develop an event community. 

#Eventprofs is designed to put your knowledge on center stage. In Kyle's words, “Whether you're a festival producer or a lighting technician, you can teach the whole world of event professionals what you know and help make everyone's events better.” But in today's episode, Will and Kyle share their valuable insights as they learn how to build an event community.

Augmented reality (AR) has the potential to revolutionize how we live our lives, but are we there yet? Will and Brandt are excited to see just how revolutionary AR will be for events. 

Event chatbots are becoming increasingly common in the event industry. While chatbots are helpful when engaging communities during events, they can also be an excellent tool if you want to implement the community model and engage your attendees all year.  

Today, Will, Brandt, and Kyle discuss event chatbots in 2022 and the community model with chatbot expert Chuck Elias. They update us on how chatbot technology has evolved in recent years and how you can use event chatbots to successfully engage a community year-round. 

Fresh off the plane, Brandt Krueger returns to us from the IMEX event in Frankfurt, Germany. Unfortunately, Will wasn't in attendance this year. That's why, in today's episode, Brandt gives him a full recap on this year's event. 

In a global industry that's still feeling the effects of the worldwide pandemic, Brandt focuses on the trends he saw at IMEX. The two discuss how new factors, like an uncertain economy, may also play a role in recent trends. But don't let that hold you back. Today's episode is full of helpful insights into the powerful ways the events industry is adapting to the ever-changing landscape of event tech. 

To wrap the episode up, Will tells us he's feeling some FOMO (fear of missing out). "We'd love to hear from you if you were at IMEX Frankfurt," he says. "What'd you think about it? Was there anything that caught your eye? Or, was there something we talked about that you'd like us to dive into deeper?" Reach out! We always love to hear from our listeners.

Like the software industry, the event management industry has tech stacks. Event tech stacks consist of all the technology that helps an event run efficiently. Event planners often forget to consider whether their tools are suitable for the job and their budget leading to overspending and inefficient processes. Re-evaluating your tech stack can help ensure your events improve and run optimally year after year. 

In today’s Event Tech Podcast episode, Brandt Krueger and Kyle Kocinski talk about the event tech stack and several tools that event planners might want to incorporate into their stack. They think event planners should re-evaluate their stacks regularly to make the most of their time and money.  

Brandt concludes by emphasizing the major takeaway from today’s podcast, “Take a moment to think about where you might be able to shave some time off your work and what tech might be able to help you do that.” He invites listeners to reach out with their responses to today’s conversation at [email protected].