The Ecomcrew Ecommerce Podcast

E510: Which Company is the Most Evil? Insights from Consumer Survey 2023

07.24.2023 - By Mike Jackness and Dave Bryant | eCommerce, Shopify, and Amazon FBA ExpertsPlay

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The numbers are out! In this episode, Mike and Dave unpack the recently concluded 2023 version of our Amazon Consumer Behaviour survey, and compare the results against last year.   Dave and I are thrilled to present our second annual consumer research report. We explore intriguing insights into consumer preferences, buying behavior, and the growing significance of product authenticity.    We discussed Prime Day's influence on consumer behavior, identified the most "evil" tech company, and analyzed shopping trends during Black Friday. The reported increase in sales on walmart.com surprised us and sparked speculations about its impact on Amazon's market share.    Timestamps: 00:00 - Introduction 01:18 - Prime Day Insights  08:58 - Revealing the Most "Evil" Tech Company  11:36 - Analyzing Consumer Behavior on Black Friday and Prime Day  15:18 - The Dark Side of Big Tech 19:07 - Minimum Wage and Social Impact 19:42 - Counterfeit Products on Amazon 30:28: The Value of Buying Directly from Vendors vs. Marketplace Sellers 32:43: The Frustration of Product Returns on Amazon and Its Impact on Parents 40:21: The Growing Dominance of Amazon as a Product Search Engine   We hope you enjoyed our engaging exploration of the dynamic landscape of online shopping. Until next time, happy selling!

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