In today's episode, Stacey walks you through the 9 marketing metrics you should be measuring for success.

Simply knowing your page views and click-throughs is not enough; isolated data points might go down well in status meetings, but they can't really tell you if you're getting a good ROI from your marketing spend.

But what, exactly, should you be measuring?

1. Sales Revenue
2. Cost Per Lead
3. Customer Lifetime Value
4. Traffic-to-Lead Ratio
5. Lead-to-Customer Ratio
6. Landing Page Conversion Rates
7. Organic Traffic
8. Social Media Traffic (and Conversion Rates)
9. Mobile Traffic, Leads and Conversion Rates

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