The Truth About Coaching

Why A Black Friday Coaching Offer is Bad for Life Coaches


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Today’s conversation wasn’t planned, it’s inspired by a coaching conversation we had inside the 9-5 to Freedom community. With Black Friday coming up I want to answer the question, should you build a special, discounted, Black Friday coaching offer?

2:35 – What happens when you have a Black Friday discount on your coaching business.

4:13 – What you should focus on instead of a Black Friday offer.

5:25 – Why you should focus on the promotion of your coaching business, instead of discounting it.

6:48 – Janet’s advice when creating a non-discounted promotion for your coaching business.

7:14 – Janet points back to a conversation with Ashanti Wright about creating her coaching program.

8:38 – How you can work with Janet to create your own coaching program.

9:00 – Janet references another relative past episode, where she talked about how she runs her coaching business.

10:14 – What to do if you don’t have a coaching offer, and how Janet can help you.

12:55 – A preview of what a call with Janet is like.

14:36 – Janet restates why you shouldn’t create a Black Friday offer for your online coaching business.

I hope this episode has helped you out and it's given you some clarity. Just wanted to stop you before you think about creating that smaller discounted offer. Don't discount your services, queen. Do not discount your services.

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The Truth About CoachingBy Janet Kafadar

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