Tech Won't Save Us

Why Advertising Shapes the Tech Economy w/ Daniel Joseph

Listen Later

Paris Marx is joined by Daniel Joseph to discuss why advertising is central not just to the tech economy, but modern capitalism itself, and how the business models of companies are increasing shaped by serving ads and collecting data to inform them.

Daniel Joseph is a Senior Lecturer of Digital Sociology at Manchester Metropolitan University. He’s also written for a number of publications, including Briarpatch Magazine, Motherboard, and Real Life Magazine. Follow Daniel on Twitter at @DanjoKaz00ie.

Tech Won’t Save Us offers a critical perspective on tech, its worldview, and wider society with the goal of inspiring people to demand better tech and a better world. Follow the podcast (@techwontsaveus) and host Paris Marx (@parismarx) on Twitter, and support the show on Patreon.

The podcast is produced by Eric Wickham and part of the Harbinger Media Network.

Also mentioned in this episode:

  • Daniel wrote about how advertising and the need to create audiences is much more central to the tech economy than is often discussed.
  • Shoshana Wodinsky explained why so many companies are getting into advertising, including hotel chains, retailers, and more.
  • Unity faced criticism for merging with IronSource, a known advertising malware distributor.
  • After reporting a subscriber decline earlier this year, Netflix launched an ad-supported tier in October.
  • Companies like Apple and Uber are expanding their efforts to increase advertising revenue.
  • Ramon Lobato wrote Netflix Nations: The Geography of Digital Distribution.

    • Support the show

    ...more
    View all episodesView all episodes
    Download on the App Store
    Tech Won't Save UsBy Paris Marx
    • 4.8
    • 4.8
    • 4.8
    • 4.8
    • 4.8

    4.8

    566 ratings

    More shows like Tech Won't Save Us

    View all
    Jacobin Radio by Jacobin

    Jacobin Radio

    1,460 Listeners

    The Dig by Daniel Denvir

    The Dig

    1,590 Listeners

    Rev Left Radio by Revolutionary Left Radio

    Rev Left Radio

    3,330 Listeners

    Trillbilly Worker's Party by Trillbilly Worker's Party

    Trillbilly Worker's Party

    1,948 Listeners

    Citations Needed by Nima Shirazi and Adam Johnson

    Citations Needed

    3,916 Listeners

    TRASHFUTURE by TRASHFUTURE

    TRASHFUTURE

    592 Listeners

    QAA Podcast by Julian Feeld, Travis View & Jake Rockatansky

    QAA Podcast

    4,303 Listeners

    Know Your Enemy by Matthew Sitman

    Know Your Enemy

    2,082 Listeners

    TRUE ANON TRUTH FEED by TrueAnon

    TRUE ANON TRUTH FEED

    3,364 Listeners

    This Machine Kills by This Machine Kills

    This Machine Kills

    215 Listeners

    What's Left of Philosophy by Lillian Cicerchia, Owen Glyn-Williams, Gil Morejón, and William Paris

    What's Left of Philosophy

    290 Listeners

    American Prestige by Daniel Bessner & Derek Davison

    American Prestige

    1,081 Listeners

    The 404 Media Podcast by 404 Media

    The 404 Media Podcast

    398 Listeners

    Better Offline by Cool Zone Media and iHeartPodcasts

    Better Offline

    595 Listeners

    Kill The Computer by mail@westernkabuki.com

    Kill The Computer

    378 Listeners