#23 - Why all HubSpot Websites Should Have An e-Commerce Store.

Content marketing and e-commerce experts, Zaahn Johnson and Adam Steinhardt discuss the power of HubSpot when working in conjunction with the global e-commerce platform, Shopify. Everyone should have an e-commerce site. Having your goods and services available online is a powerful way to increase your sites SEO, Google rankings. In this episode, we discuss five reasons to consider getting Shopify working with HubSpot. How do you reconnect with abandon cart owners? HubSpot is the perfect tool to nurture you back to the top of the sales funnel. HubSpot Workflows are a powerful way to take lists from your e-commerce store. Create Lists from the Shopify website pages that your prospects visit. Discover the power of seeing visiting contacts view your site. With HubSpot you can see who is on your site, checking out your comm pages. The great thing is that you don't need to have products to sell online. Services are well suited to Shopify. Shopify collections allow you to create a digital catalogue for your business. E-commerce platforms are perfect for answering the question of "How much your services costs". By educating your prospects, they gain trust and are more likely to purchase from you. Content marketing done well with HubSpot is your salesperson. A Shopify eCommerce site is your digital storefront. The two of them are the perfect integration. This week we love the Website analytics on HubSpot and the Sales Meeting tool. Find out more here.