Doctor Frank is getting fired about about this one. We're talking PayPal, Burger King, Formula 1 and KIA. And we're unpacking why people get negative about rebrands. Please take a piece of brand candy, the Doctor's free resource guide to do better branding that you can get on your way out at <a target="_blank" href="http://gdayfrank.com/candy">gdayfrank.com/candy</a> Get full access to Doctor Branding at <a href="https://gdayfrank.substack.com/subscribe?utm_medium=podcast&utm_campaign=CTA_4">gdayfrank.substack.com/subscribe</a>

Doctor Frank is getting fired about about this one. We're talking PayPal, Burger King, Formula 1 and KIA. And we're unpacking why people get negative about rebrands. Please take a piece of brand candy, the Doctor's free resource guide to do better branding that you can get on your way out at gdayfrank.com/candy Get full access to Doctor Branding at gdayfrank.substack.com/subscribe

Doctor Frank is getting fired about about this one. We're talking PayPal, Burger King, Formula 1 and KIA. And we're unpacking why people get negative about rebrands. Please take a piece of brand candy, the Doctor's free resource guide to do better branding that you can get on your way out at <a href="http://gdayfrank.com/candy" rel="noopener noreferrer">gdayfrank.com/candy</a> Get full access to Doctor Branding at <a href="https://gdayfrank.substack.com/subscribe?utm_medium=podcast&amp;utm_campaign=CTA_4" rel="noopener noreferrer">gdayfrank.substack.com/subscribe</a>

Why are people so negative when a brand rebrands?

Got a question about your brand or helping your client with their brand? Doctor Frank will see you now. *Not a real doctor. <a href="https://gdayfrank.substack.com?utm_medium=podcast">gdayfrank.substack.com</a>

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Got a question about your brand or helping your client with their brand? Doctor Frank will see you now. *Not a real doctor. gdayfrank.substack.com

Got a question about your brand or helping your client with their brand? Doctor Frank will see you now. *Not a real doctor. <a href="https://gdayfrank.substack.com?utm_medium=podcast" rel="noopener noreferrer">gdayfrank.substack.com</a>

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Why are people so negative when a brand rebrands?

Why are people so negative when a brand rebrands?