2X eCommerce Podcast

Why B2B eCommerce is BOOMING – Lessons from Carrier a $20B Climate Tech Giant! → Steven Duran


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In this episode of the 2X eCommerce Podcast, Kunle Campbell sits down with Steven Duran, Head of Global Commerce Strategy at Carrier Global, to explore how the $20B climate solutions leader is revolutionizing B2B e-commerce.

Steven shares:

  • How Carrier reduced B2B e-commerce costs by 90% and cut implementation time from 12 months to 30 days using Shopify.
  • The challenges of modernizing legacy systems (yes, fax orders are still a thing!) and creating seamless, touchless commerce experiences.
  • Why aftermarket services and IoT (like Carrier’s Abound platform) are driving massive growth opportunities.
  • The secret behind Carrier’s One Commerce Accelerator, a Shopify-powered solution that’s transforming how they serve global customers.
  • Practical advice for businesses looking to scale their B2B e-commerce operations, including the importance of customer obsession and composable tech stacks.

Whether you’re a small business or a global enterprise, this episode is packed with actionable insights to help you unlock the potential of B2B e-commerce.

Listen now to learn how to future-proof your B2B strategy!

  • (00:00) - Why B2B eCommerce is BOOMING – Insider Secrets from a $20B Climate Tech Giant! → Steven Duran
  • (02:43) - Meet Steven Duran: Transforming B2B with Technology
  • (05:09) - Carrier's B2B eCommerce Evolution
  • (08:40) - Challenges and Innovations in B2B Commerce
  • (13:27) - Leveraging Technology for Business Growth
  • (22:00) - Advice for Small and Medium eCommerce Businesses
  • (37:41) - Future Outlook and Customer Obsession

  • Creators & Guests
    • Kunle Campbell - Host
    • Steven Duran - Guest

    • Connect with 2X eCommerce:
      • Website: 2X eCommerce Website → https://2xecommerce.com/podcast/
      • Instagram: 2X eCommerce Instagram → https://www.instagram.com/2xecommerce/
      • Twitter: 2X eCommerce Twitter → https://twitter.com/2XeCommerce
      • YouTube: 2X eCommerce YouTube → https://www.youtube.com/@2XeCommerce/



      Get a Copy of Kunle’s Book
      Elevate your e-commerce game with Kunle Campbell's book, "E-Commerce Growth Strategy: A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers." Discover practical strategies and insights to boost your e-commerce growth.

      • Buy on Amazon → https://amzn.to/3ybY6WS
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