At Consensus 2025 in Hong Kong, Eddy Gonzalez, a Taiwan-based YouTuber, spoke with Anndy Lian, a book author, about the critical role of community in project success. Their discussion, "Why Building Community is the SECRET to Project Success!", highlighted how communities are the foundation of sustainable and impactful projects in the decentralized world. Anndy shared practical insights on strategies and challenges in building strong communities in the blockchain and Web3 space.Anndy Lian opened the conversation with a powerful statement: "If you are a project owner trying to build a big project, you have to focus on community. And if you are an investor, please invest in projects that are sustainable." This set the tone for the discussion, emphasizing that community is not just a marketing tool but the backbone of any successful venture in the blockchain ecosystem.Lian elaborated on the shift from traditional marketing to community-driven approaches, stating, "In Web3, the community is not just an audience; it’s the backbone of every project. Unlike traditional marketing, where brands talk at consumers, Web3 thrives on co-creation and shared ownership. Communities are the ones who breathe life into projects, and their engagement can make or break a venture." This sentiment underscores the transformative power of communities in the decentralized world.Read more at: https://anndy.com/interview/why-building-community-is-the-secret-to-project-success-interview-with-anndy-lian-x-eddy-gonzalez/