When budgets get tight, marketing is often the first to go - but is that really the smartest move? In this episode of Video Mavericks: The Small Business Video Marketing Podcast, Brett and Jeff break down why cutting your video marketing budget can actually hurt your business more than help.

They’ll unpack common misconceptions about marketing as a “nice-to-have,” explore the ripple effects of going dark, and offer practical strategies for staying visible - even when resources are limited. If you’re in growth mode or simply trying to survive, this episode will help you rethink what’s truly non-negotiable for your brand’s success.

Tune in for real talk, actionable ideas, and the push you need to keep your message moving forward.

Learn more about the Brand Storytelling Workshop:

https://www.brandstoryworkshop.com

New episodes weekly on YouTube, Spotify, and Apple Podcasts.