Rep Path Podcast

Why Do Most Medical Sales Reps Fail at CRM?


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RepPath Podcast | Hosted by Joe Licata
In this episode of the RepPath Podcast, Joe Licata breaks down one of the most misunderstood but most powerful tools in medical sales: CRM (Customer Relationship Management).

Most reps treat CRM like annoying admin work.

Top performers treat it like a weapon.

Joe explains exactly why CRM is critical for:
  • Territory planning
  • Forecasting and pipeline growth
  • Tracking stakeholder relationships
  • Compliance protection
  • Career advancement and promotions
  • He also reveals how candidates can use CRM strategy during the interview process to stand out, even if they have no sales experience.

    One of the biggest takeaways?
     You can create your own interview CRM using a simple Excel spreadsheet, and hiring managers love it because it proves you think like a professional.

    Key Takeaways
     ✔ CRM is not admin. It is your business system
     ✔ The more you track, the more you win
     ✔ Great reps get promoted, organized reps get promoted faster
     ✔ Your job search should be treated like a sales pipeline

    Want to Break Into Medical Sales Faster?
    The RepPath Academy is helping candidates across the country break into medical sales every single day.

    Visit https://reppath.com/ to learn more and join the RepPath Academy today.

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     💬 Drop your questions below. Joe answers them in future episodes

    #MedicalSales #CRM #PharmaSales #MedDevice #SalesCareer #RepPath #SalesTraining #BreakIntoMedicalSales
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    Rep Path PodcastBy Joe Licata