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In this episode, I get into the heart of what I believe is the foundation of any real coffee journey: knowing your why. My why is curiosity. It is wanting to understand why coffee does what it does, why it tastes the way it tastes, and why certain variables move the needle while others barely make a dent. I talk about the early fear and frustration that came with committing to this path, and how pushing through that uncertainty is exactly what started making things clearer. I also dig into paper filters, where I share my honest take on whether the marketing lives up to the reality, including my experience with Quebec filters, Hario V60 filters, April filters, and the Seabreeze fast filters.

I also spend time on what I think is the most underrated skill in coffee: learning to notice subtlety. Slowing down, staying in the moment with a cup, and actually paying attention to what changes and what does not. I talk about slow drawdown coffees, water chemistry, kettle accuracy, and the Colombian medium roast that surprised me by becoming something genuinely special. By the end, I turn the question back to you. What is your why in coffee? Is it dialing in a new bag? Understanding water chemistry? Just curiosity? Listen to this episode if you want to understand the mindset behind intentional coffee brewing and why knowing your reason changes everything about how you approach the cup.

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