06.11.2018 - By Alex Berman, Chairman of Experiment 27
Josh Bachynski is a SEO specialist with over 20 years of experience. Josh delivered a TEDx talk "The Future of Google, Search and Ethics", a soon to be released documentary film on Google called "Don't Be Evil: Google's Secret War" and his own SEO related podcast "The White Hat Vs Black Hat SEO Show". Josh has PhD (ABD) and Master's Degree in Ethics and Decision Theory and a book coming out on our global political scenario and the collapse of culture entitled "The Zombies." This show is sponsored by Experiment 27. Get the discovery call script & questions template HERE. In this episode you'll learn: [01:30] 3 things to know before launching an SEO strategy [05:00] How to find keywords to target [07:25] What kind of content you need to create [08:45] How Google's algorithm can affect your strategy [13:15] The Future of Google Search and the Internet [18:09] What should you do if the whole system seems to be biased towards big brands [19:22] Why is Josh passionate about his work [23:02] How to hire a good SEO specialist [25:40] Alex's bad SEO hiring experience [26:10] Red flags when hiring a SEO agency Links mentioned: FCC fairness doctrine Josh on Twitter Josh's website White Hat vs. Black Hat Podcast [email protected] Josh's Tedx talk Brought to you by Experiment 27. Find us on Youtube. If you’ve enjoyed the episode, please subscribe to the Digital Agency Marketing Podcast on iTunes and leave us a review for the show. Get access to our FREE Sales Courses.