What if your business culture isn’t slipping because people don’t care—but because you never actually taught it?

When I first opened Hustle & Heart, I had passion, purpose, and even a set of values written down in our handbook. But as we grew, something felt off. People were making decisions that didn’t align. The energy didn’t always feel like “us.” And that’s when I realized—I had never actually taught the culture I wanted to build.

This episode is for anyone who thinks core values are just fluff. I’m sharing what happened when I neglected them, how I rebuilt them from the inside out, and why your values matter whether you’re leading a team or just trying to lead yourself well.

🔑 What You’ll Hear

02:08 why culture without clarity leads to chaos

03:40 the mistake of assuming values are obvious

04:17 how I rewrote our values to make them teachable

05:35 our 6 updated core values at Hustle & Heart

07:27 why clear values make hard conversations easier

08:40 the surprising reason solo stylists need values most

09:47 the leadership book that helped me get unstuck

10:21 a free workbook to help you define your own values

📌 Free Resource

I created a free downloadable workbook called How to Lead: A Wholehearted Guide to Building a Values-Driven Business. It’s packed with journaling prompts, space to write your purpose statement, and guidance for defining and applying your values—even if you’re a team of one.

You can grab it HERE: https://drive.google.com/file/d/1BBLw0D6MRgJAKCILYAPo119WnltMJcLL/view?ts=688119e7 

💛 Let’s Stay Connected

I really do mean it when I say: my DMs are always open.

✨ Got a story to share? A moment that hit home? Slide in anytime.

Here’s where to find me and go deeper:

Instagram → https://www.instagram.com/jessica_hustleandheartsalon/

Podcast blog → https://hustleandheartsalon.com/blog/ 

Salon home → https://hustleandheartsalon.com/

We’re building something real here. I’m so glad you’re part of it.