The Signals Room

Why Exaggeration Captures Us


Listen Later

Most of us assume we make rational choices.

But what if we’re often responding to the strongest signal in the room?

A famous experiment involving birds and oversized plaster eggs revealed something fascinating about attraction and attention. Decades later, the lesson may be even more relevant than when it was first discovered.

In this week’s podcast, I explore why exaggeration captures us so easily—and what it might be pulling us away from noticing.



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit signalsbeneaththesurface.substack.com
...more
View all episodesView all episodes
Download on the App Store

The Signals RoomBy Signals Beneath The Surface