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In this episode of Websites That Convert podcast, host Shannon discusses why Google is the best way to market a service-based business. She also talks about the power of search intent, the high search volume for service keywords, trust-building through Google visibility, time efficiency, and sustainability in marketing. Shannon emphasizes the importance of Google in reaching potential clients who might not be reached through word-of-mouth referrals.

Timestamps
00:00:00 - Introduction
00:01:45 - Search Intent: Why it matters for service-based businesses
00:02:48 - Volume of searches on Google for specific keywords
00:03:51 - Building trust and credibility through Google
00:04:12 - Time efficiency of marketing on Google
00:05:58 - Sustainability of Google marketing strategies

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