In this episode of the Growth Focus Podcast, host Gary Lafferty speaks with Matt Selbie, founder of Oberon3, about his journey from the oil and gas industry to creating a successful SaaS company. They discuss the importance of finding the right niche, the challenges of long sales cycles, and the unique opportunities within government contracts. 

Matt shares valuable insights on building trust with clients, empowering them in the buying process, and the significance of grit in entrepreneurship. He concludes with advice for aspiring entrepreneurs, emphasizing the need for careful consideration before making business decisions.