We're Not Marketers

Why great PMMs would be terrible CMOs w/ Tamara Grominsky


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Timestamps:

00:54: Are product marketers actually marketers?

02:26: PMM would be terrible CMOs

03:36: The ideal reporting structure for product marketers

05:21: How to create good product marketing fundamentals

09:00: Balancing strategy and execution

15:44: How much important is copywriting for PMMs?

18:53: Defining product marketing within your organization

23:04: Category creation and Tamara’s take

24:41: Evaluating a product marketing role

 

Show Notes:

PMMCamp

Ready for launch {March Cohort}:

Tamara's LinkedIn

 


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We're Not MarketersBy Gabriel Bujold, Eric Holland, Zach Roberts

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