Making It Real

Why It's Always Better to Niche Down


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When Robyn Srigley - a Holistic Nutritionist and The Hormone Diva - first started out, she helped anyone who would pay her, but never got traction. So then she went all hormones (puberty-menopause) and got a bit more traction, then only menstrual adult women, and now as of 2020 PCOS/endometriosis only. 

In our chat, we walk through exactly how (& WHY) she niched down, and Robyn shares actionable tips on how you might want to as well!

"Being able to focus on a super specific niche was important for me to be a better practitioner too because I could focus my continued education on these areas only instead of trying to be everything to everyone."   Robyn is the creator of Hormone Diva Society, an online membership community for women with PCOS and Endometriosis to fix their cycles and end fatigue without more drugs, surgeries or restrictive diets. Robyn’s signature 4-Root Method used inside Hormone Diva Society has not only reversed her own PCOS symptoms but has helped hundreds of PCOS & Endo Divas around the world. You can find out more about her work at www.thehormonediva.com
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Making It RealBy Kiki Athanas

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