Have you ever wondered what it takes to not just be liked, but genuinely trusted in the world of sales?

We sit down with Larry Levine, the thought-provoking author of "Selling From the Heart," to unravel the fabric of trust in the sales industry.

Larry's insights challenge every sales professional to look within and ask if they truly live by the values of authenticity and heart they promote.

In today's marketplace, it's not enough to charm; you must embody credibility and trustworthiness to truly connect with your clients.

We dissect what it means to sell from the heart, and Larry puts to the test the often overused terms 'authenticity' and 'heart' in the realm of sales.

Join us in this episode that redefines what it means to succeed in sales.

--------- EPISODE CHAPTERS ---------

(0:00:00) - Building Trust in Sales Today

(0:13:24) - Building Trust and Credibility in Sales

(0:23:35) - Building Trust and Success in Sales

(0:30:52) - Sales Coaching and Book Launch Success

--------- EPISODE CHAPTERS WITH SHORT KEY POINTS ---------

(0:00:00) - Building Trust in Sales Today

Sales professionals must genuinely sell from the heart, with congruence and authenticity, to build trust and credibility.

(0:13:24) - Building Trust and Credibility in Sales

Sales has evolved with technology, but conversation skills are crucial. A trust formula with four pillars helps salespeople build credibility and relationships.

(0:23:35) - Building Trust and Success in Sales

Trust, soft skills, self-discipline, and excellence in sales

(0:30:52) - Sales Coaching and Book Launch Success

Sharing the journey of coaching and training salespeople, integrating selling from the heart to improve revenue, relationships, and profits.

Follow Larry

https://www.linkedin.com/in/larrylevine1992/

https://www.sellingfromtheheart.net/

Link to Larry's book: https://www.sellingfromtheheart.net/book

Follow me

https://linktr.ee/fredcopestake

Take the Scorecard

https://collaborativeselling.scoreapp.com/