Pharma Sessions

Why Medical Affairs Needs To Care About LinkedIn


Listen Later

Chris Caudle is a LinkedIn specialist for execs working in the healthcare and life sciences sectors. He helps clients to develop their personal brand, increase their visibility, leadership and reach bigger audiences using LinkedIn as their launchpad.

In this episode Chris talks about how to use social media, specifically LinkedIn. He discusses the benefits of having a strong online brand and how to make it stand out.

Chris and Jon talk give examples about using social not only for personal branding, but to actually do the work of medical affairs.

And stay tuned for the end for a full profile breakdown of someone doing an outstanding job on LinkedIn.

Don’t miss an episode and subscribe to the newsletter: 

✉️ pharmasessions.substack.com 

Key Takeaways:

  1. Build your personal brand through LinkedIn.
  2. Collaborate to build an online presence.
  3. Increase visibility in organization.

What You’ll Learn:

00:03:00 Grow your online presence with LinkedIn.

00:09:00 Increase visibility to influence stakeholders.

00:15:17 Humanize your organization.

00:17:16 Build a mission-based profile.

00:24:51 Collaborate to build authority.

00:25:30 Opportunities for connection.

Resources:

Jonathan Kaskey

👤 LinkedIn: www.linkedin.com/in/jonkaskey

🔗 Website: www.pharmasessions.substack.com

✉️ Email: [email protected]

Christopher Caudle 

👤 LinkedIn: www.linkedin.com/in/christopherbcaudle

🔗 Website: www.makebusinesssocial.com

✉️ Email: [email protected]

✉️Substack | 📱Tiktok | ▶️ YouTube | 🐦 Twitter | 🎥 Instagram

🔗 Website: https://pharmasessions.buzzsprout.com/

Pharma Sessions is hosted by Jonathan Kaskey

Follow along on LinkedIn: https://www.linkedin.com/in/jonkaskey/

Or join the Pharma Sessions Substack:
www.pharmasessions.substack.com

...more
View all episodesView all episodes
Download on the App Store

Pharma SessionsBy Jonathan Kaskey

  • 5
  • 5
  • 5
  • 5
  • 5

5

3 ratings


More shows like Pharma Sessions

View all
HBR IdeaCast by Harvard Business Review

HBR IdeaCast

1,856 Listeners

TED Business by TED

TED Business

1,110 Listeners

The Journal. by The Wall Street Journal & Spotify Studios

The Journal.

5,957 Listeners

HBR On Strategy by Harvard Business Review

HBR On Strategy

72 Listeners