This video explores the critical principle of "Do No Harm" in coaching, drawing parallels to Florence Nightingale's transformative contributions to modern healthcare. Despite good intentions, many coaching practices today harm athletes' mental health, character development, and well-being due to systemic flaws and outdated methods. The video highlights the need for evidence-based coaching practices and standardized systems to address toxic cultures, overtraining, and pressures from social media and competition.

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JP offers solutions through online coaching courses, tailored support for organizations, and strategies to create healthier environments for athletes. Learn how adopting a "Nightingale approach" can revolutionize coaching and sports culture for the better.