In this episode, Jay Baer shares the types shows you need to attract, engage, and convert audiences into excited customers.

Author of 6 marketing books, a sought-after speaker, and the host of the popular Social Pros podcast, the Talk Triggers Video Show, and the Standing Ovation podcast - Jay is one of America’s top marketing and online customer service consultants.

In this episode:

• The backstory of a speakers source of inspiration
• The fallacy of content marketing
• Perspiration over inspiration
• The 3 shows any social media plan should contain
• How to be smart about your binge-worthy content
• What happens when you sunset a popular show
• When to STOP creating content
• The kind to post every day and the kind NOT to
• Customers expectations for customer service
• How to use the right call-to-action for the right content
• Why most people are bad content marketers
• Covid-19's fundamental impact on customer relationships

Hosted on Acast. See acast.com/privacy for more information.