Most HVAC businesses are doing SEO all wrong! If you think ranking on Google is just about backlinks, blogging, or AI-generated content, you’re missing the bigger picture. In this episode, we break down:

✅ Why local optimization is the key to HVAC SEO success

✅ How Google, Bing, and AI tools like ChatGPT & Gemini AI choose who ranks

✅ A real-world example of an HVAC company that lost its ranking—and what YOU can do to avoid the same mistake