<p>"Spectacle sells fast"— but at what cost? Emem and Fikayo are back to unpack the reality of being a creative in Nigeria today. We’re exploring the unspoken rule that you have to be "extra" to be noticed. From viral stunts to high-budget content, we’re asking: has the spectacle replaced the substance?</p>

"Spectacle sells fast"— but at what cost? Emem and Fikayo are back to unpack the reality of being a creative in Nigeria today. We’re exploring the unspoken rule that you have to be "extra" to be noticed. From viral stunts to high-budget content, we’re asking: has the spectacle replaced the substance?

Why Nigerian Creators Are Forced to Overdo It | Three is a Crowd Pod - Ep 7

Three Is a Crowd is your creative safe space in podcast form. We’re Emem &amp; Fikayo, two best friends figuring out life as twenty-something creatives in Nigeria. From chasing ideas and getting stuck, to laughing at our own journey, to unpacking what it really feels like to build a life around your craft — nothing’s off-limits. Think of us as your creative besties, tracking the wins, losses, and delusions that make this journey what it is. New episodes every week, come chill, laugh, and maybe feel a little less alone.

Arts

Three Is a Crowd is your creative safe space in podcast form. We’re Emem & Fikayo, two best friends figuring out life as twenty-something creatives in Nigeria. From chasing ideas and getting stuck, to laughing at our own journey, to unpacking what it really feels like to build a life around your craft — nothing’s off-limits. Think of us as your creative besties, tracking the wins, losses, and delusions that make this journey what it is. New episodes every week, come chill, laugh, and maybe feel a little less alone.

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Why Nigerian Creators Are Forced to Overdo It | Three is a Crowd Pod - Ep 7

Why Nigerian Creators Are Forced to Overdo It | Three is a Crowd Pod - Ep 7