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Public empathy toward homelessness is fading fast—so what now? In this eye-opening episode, Iain De Jong returns to discuss why people have stopped caring about homelessness and why traditional messaging is failing to connect with the public. As frustration and misinformation grow, many are turning to criminalization instead of real solutions. We explore the critical mistakes being made in advocacy, the misconceptions fueling public anger, and what needs to change to create lasting impact. This conversation is packed with insights on how to shift the narrative and drive real change in the fight against homelessness. If you care about finding solutions that work, this is an episode you can't miss.
Public empathy toward homelessness is fading fast—so what now? In this eye-opening episode, Iain De Jong returns to discuss why people have stopped caring about homelessness and why traditional messaging is failing to connect with the public. As frustration and misinformation grow, many are turning to criminalization instead of real solutions. We explore the critical mistakes being made in advocacy, the misconceptions fueling public anger, and what needs to change to create lasting impact. This conversation is packed with insights on how to shift the narrative and drive real change in the fight against homelessness. If you care about finding solutions that work, this is an episode you can't miss.