Buzzing About HR

Why Promoting Your Star Performer Can Backfire And What To Do Instead


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In this episode of Buzzing About HR, we are talking about a trap loads of businesses fall into. Someone is brilliant at their job, so they get promoted. Then everyone watches them slowly drown in rotas, one-to-ones, and awkward conversations they have never been taught how to handle.

You know the type. Amazing operator. Great doer. Knows the job inside out. Then suddenly they are managing people, and it all gets a bit wobbly.

This episode is about how to stop that from happening.

I start with the big tension most businesses face. Promote your star performer and risk destabilising the team, or keep them where they are and risk losing them altogether. The answer is not to guess and hope for the best. It is to build two clear paths. One for managers. One for specialists. Both with proper recognition, progression, and pay.

I talk through how to create a simple framework you can actually use. Clear criteria that people understand. Acting-up opportunities before you commit. Light training and mentoring. And goals that show whether someone can really lead, not just whether they are popular or confident in meetings.

We also get into the quiet ways this goes wrong. New managers are still doing their old job and burning out. Promotions based on who shouts the loudest or has been there the longest. Quieter, part-time, or less obvious talent is getting overlooked because they do not fit someone’s idea of what a manager looks like.

And yes, we cover the process side too. How to keep it fair, how to document decisions, and why ACAS guidance matters more than people realise when someone later says they were overlooked unfairly.

If you want to grow proper managers, keep your culture steady, and stop promotion decisions from feeling like a coin toss, this episode is for you.

Subscribe, share it with a manager or business owner who needs it, and leave a review if it helped you think about leadership a bit differently.

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If you're not sure how your HR is really holding up, take the free HR Health Check. It's short, jargon-free, and gives you a clear score on what's working and what could do with a bit of love.

Enjoyed this episode? Subscribe so you never miss one, and leave a review if you've got thirty seconds. It honestly does help more small business owners find the show, and it's the cheapest good deed you'll do all week.

Got a question or need actual HR support? Find Kate at kateunderwoodhr.co.uk, email [email protected], or follow along on social.

Until next time, keep buzzing, and take care of your people.

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Buzzing About HRBy Kate Underwood