🎙️ This week on The Covert Code Podcast, the topic is: Why Small Businesses Hit Growth Ceilings and How to Break Through Them

My special guest is Rob Aquino, CEO of JBS Corp and Entrepreneur Books, author of The Small Business Money Game: Hidden Strategies That Turn Survival into Scale.

Rob comes from a deep background in finance, entrepreneurship, wealth management, and business strategy. Having worked with thousands of entrepreneurs, Rob has developed what he calls the Breakpoint Framework, a system designed to help business owners understand why growth stalls, how to identify bottlenecks, and how to scale intentionally.

In this episode, Anna and Rob discuss entrepreneurship, money psychology, AI, banking, Monopoly, scaling challenges, leadership evolution, and the mindset shifts required to build a sustainable business.

🔍 WHAT YOU’LL LEARN:

• Why most small businesses hit growth ceilings

• The entrepreneurial paradox of needing resources to get resources

• The 7 Breakpoints businesses encounter on the road to $25M

• Why many founders struggle with hiring and delegation

• How your relationship with money impacts your success

• Why Monopoly may secretly teach business strategy

• How AI is reshaping entrepreneurship and small business growth

• Why community banks often understand entrepreneurs better

• Lessons Rob learned helping businesses survive COVID

• The importance of understanding financial language

📖 READY TO ELEVATE YOUR AUTHORITY?

Click below for your FREE digital copy of The Authority Advantage, available exclusively for Covert Code listeners:

https://books.forbes.com/free-resources/the-authority-advantage/?rpaname=annacovert

📘 PRE-ORDER ROB'S BOOK

The Small Business Money Game: Hidden Strategies That Turn Survival into Scale

https://www.simonandschuster.com/books/The-Small-Business-Money-Game/Robinson-Aquino/9798897010660

✨ CONNECT WITH ROB AQUINO

LinkedIn:https://www.linkedin.com/in/robinson-aquino-b5a47593/

📖 GET THE BOOK: The Covert Code – Mastering the Art of Digital Marketing

Amazon: https://rb.gy/wrht8

Barnes & Noble: https://rb.gy/vwev0a

Target: https://rb.gy/jhpxri

🎧 LISTEN ON ALL PLATFORMS:

Spotify: https://open.spotify.com/show/0UcnL4g4J2DckqMpZg4DdB?si=NKAFJcRMSdOJlP5iebBxoA&nd=1&dlsi=50d6d5c5753a499b

Apple Podcasts: https://podcasts.apple.com/us/podcast/the-covert-code/id1733326615

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🌐 FOLLOW THE COVERT CODE:

Website: https://thecovertcode.com/

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LinkedIn: https://www.linkedin.com/company/covert-code-official/

📚 ABOUT HOST ANNA COVERT:

Anna Covert is the host of The Covert Code Podcast and author of The Covert Code – Mastering the Art of Digital Marketing and The Solar Coaster. With over two decades of experience in digital marketing and business strategy, Anna has worked with top-tier companies like Microsoft, Apple, and IBM and leads Covert Communication, Hawaii's largest digital agency.

ANNA'S WEBSITES:

The Covert Code: https://thecovertcode.com/

Anna Covert: https://annacovert.com/

Covert Communication: https://covertcommunication.com/

Reactium: https://reactium.io/

⚠️ Affiliate Disclosure: Some links included may be affiliate links. If you choose to make a purchase through them, we may earn a commission at no additional cost to you.