Why do some franchise owners make far more profit than others — even when they have the exact same number of customers?

In this video I explain one of the most important business lessons I teach our franchisees at Little Boomers Basketball.

It all comes down to a simple concept:

How full your classes are.

Think of it like a bus.

If the bus has 20 seats and only 10 kids on it…

you're still paying for the entire bus.

But if the bus is full?

That’s when the business becomes profitable.

In this video you'll learn:

• The class capacity benchmark we teach our franchise network

• Why 100 customers can produce completely different profits

• The biggest mistake operators make when expanding classes

• The simple rule that increases profitability immediately

This principle applies to franchises, gyms, classes, and service businesses.

If you're thinking about buying a franchise or starting a class-based business, this is something you must understand.