Batch manufacturing presents a unique set of challenges that traditional ERP implementations often fail to address. In this episode of PartnerTalks, host Rick McCutcheon is joined by Randy Smith of Vicinity Software to discuss why Microsoft Partners looking to grow their manufacturing practice need to understand the differences between discrete and process manufacturing.

Drawing from decades of experience, Randy shares the moment he realized that industry-specific functionality could outperform even the strongest ERP demonstrations. The conversation explores why process manufacturers require software built around formulas, quality management, compliance, traceability, and product development rather than treating those capabilities as customizations layered onto a standard ERP implementation.

The discussion also examines how successful Microsoft Partners divide responsibilities with specialist ISVs, allowing Partners to focus on finance, distribution, warehousing, and customer relationships while manufacturing experts handle the complexities of production, quality, compliance, and research and development.

For Microsoft Partners pursuing opportunities in manufacturing, this episode highlights why vertical expertise matters and how partnering with specialist ISVs can open the door to larger, more successful Business Central implementations.