Why the F*ck Can’t I Change? Insights from a Neuroscientist to Show that You Can

Show Guest: Dr. Gabija Toleikyte

Most of us want to change something about ourselves. It might be our response to stress, our weight, patterns in our relationships or our performance at work. Change is hard, it’s emotional, but it’s not as impossible as you think.

In this ground-breaking book, Why the F*ck Can’t I Change?, neuroscientist and behavioral coach Dr. Gabija Toleikyte gets straight to the root cause of why we form certain habits and behaviors and shows how we can realistically stop ourselves repeating the same mistakes.

Expertly researched, Gabija takes us on an eye-opening journey through the extraordinary human brain, exploring how it deals with the everyday changes that face us all. With relatable case studies and practical strategies and tools, Gabija demonstrates how you can rethink change.