Why You Are Using SOCIAL MEDIA WRONG In today’s episode of Join Up Dots, we dig deep into the heart of what social media was meant to be — a place for real connection, not just relentless self-promotion. Too many people treat social platforms like digital billboards, constantly shouting about their latest projects, offers, or content. But they’re missing the point entirely. Social media shines when it’s used to spark conversations, build trust, and create genuine human relationships. We explore why the true power of social media lies in engagement, storytelling, and listening — not broadcasting. If you’ve ever wondered why your posts aren't landing or why your audience isn’t growing, this episode will shift your mindset and your results. Share this episode with someone who needs to rethink their online approach. Use the hashtags #SocialConnectionMatters #EngageDontPromote #JoinUpDots to spread the word. Don’t forget to subscribe to the podcast and leave a review. Your feedback helps us reach more people and continue bringing you valuable content. See you in the next episode!