Most practice owners hate hearing bad news, but what if avoiding it is actually the biggest threat to your success? In this episode, Zed breaks down why known problems are a powerful asset for practice owners and why the only truly dangerous issues are the ones you can’t see.

If you’ve ever felt frustrated by missed targets, wasted marketing dollars, or the nagging sense that something’s off in your practice, this episode is for you. Learn how to flip the script on bad news, turn it into a competitive advantage, and take control of your practice’s future.

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