Why managing referrals makes more sense and will provide your firm with a greater return than investing heavily in generating leads on demand. 
 Connect with our host, Brian Mattocks:<ul><li><a href="https://www.linkedin.com/in/brianmattocks/">LinkedIn</a></li><li><a href="mailto:brian@podcastchef.com">Email</a></li><li><a href="https://calendly.com/brian-podcastchef/30min">Schedule a Free Podcast Consult</a></li></ul>

Why managing referrals makes more sense and will provide your firm with a greater return than investing heavily in generating leads on demand. Connect with our host, Brian Mattocks:LinkedInEmailSchedule a Free Podcast Consult

Why managing referrals makes more sense and will provide your firm with a greater return than investing heavily in generating leads on demand. 
 Connect with our host, Brian Mattocks:<ul><li><a href="https://www.linkedin.com/in/brianmattocks/" rel="noopener noreferrer">LinkedIn</a></li><li><a href="mailto:brian@podcastchef.com" rel="noopener noreferrer">Email</a></li><li><a href="https://calendly.com/brian-podcastchef/30min" rel="noopener noreferrer">Schedule a Free Podcast Consult</a></li></ul>

Why You Should Focus On What Works: Referrals VS Leads

On Hard to Market, we discuss the challenges marketing nuanced products and services in the B2B space. Guests include marketing leaders in diverse industries that have products or services that are tricky to sell. Expect to hear success and horror stories from the marketing front-lines on the very next episode of Hard to Market.

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Why You Should Focus On What Works: Referrals VS Leads

Why You Should Focus On What Works: Referrals VS Leads