Building Client Relationships: Strategy First, Tactics Later

This episode is all about prioritizing strategy when working with clients.

John, Kelly, and Jim explain why understanding a client’s business goals is essential before jumping into tactics like SEO, PPC, or social media. They discuss how to listen, learn, and develop customized strategies that align with long-term objectives.

Tune in to hear how balancing short-term tactics with strategic planning leads to sustainable growth.

Show Notes

Hosts:

Episode Highlights:

Key Strategies Discussed:

Contact Information:

#RUInvisibleOnline, #DigitalMarketing, #BusinessStrategy, #MarketingTips, #MarketingStrategy, #SEO, #BusinessGrowth, #ClientRelationships, #MarketingTips, #PPC,

From Corporate to Clicks: Debunking Myths and Getting Found Online

In this episode, John Maniatis, Jim Falotico, and Kelly Biggs share their transition from corporate roles to digital marketing entrepreneurs.

They reveal the common myths about online visibility and the importance of a strategic approach over a tactical one. The hosts discuss why a beautiful website isn’t enough without technical optimization, how to navigate social media platforms effectively, and why connecting with your target audience is critical.

This episode provides actionable advice for those looking to maximize their online visibility and connect better with their audience.

Hosts:

• John Maniatis: A digital marketing strategist, focusing on creating strong online foundations.

Episode Highlights:

•  Introduction and the hosts’ backgrounds in corporate America and Canada

Key Strategies Discussed:

• Why tactics alone won’t drive growth; strategy is essential.

Contact Information:

#RUInvisibleOnline #DigitalMarketing #OnlineVisibility #MarketingStrategy #WebOptimization #SEO #BusinessGrowth #DigitalGrowth #LinkedInTips  #OnlineGrowth