In this episode and weekly round-up of No Bollocks with Matt Haycox, I’m getting real about what’s been going on in my world and dropping some truths that might sting a little (but it’s for your own good). From spinning my wheels on the wrong things to finally getting my act together, I’m sharing what’s worked, what hasn’t, and how you can avoid making the same mistakes.

Here’s what we’re talking about:

• Why 'Winging It' Isn’t Working for You: The cold, hard truth about why being unprepared is costing you big.
  
  
• Organic Reach Is a Fairy Tale: Hate to break it to you, but the days of “if you build it, they will come” are long gone. It’s time to spend money to make money.
  
  
• Check Your Ego at the Door: How your pride might be holding you back from the success you deserve.
  
  
• Content That Converts: How I’ve gone from faffing about with videos to smashing out polished, high-performing content—without wanting to pull my hair out.
  
  
• Podcasts Done Right: The secret to skyrocketing your downloads with smart, targeted ads that won’t break the bank.

Key Quotes:

1. "Stop holding out for organic reach like it’s some kind of badge of honour. It’s not—it’s holding you back."
   
   
   
2. "Success loves preparation. If you’re not putting in the work up front, don’t expect magic to happen later."
   
   

Why You Need to Listen:

This isn’t a fluffy, feel-good chat. It’s a slap-in-the-face reminder to stop wasting time, invest in yourself, and start taking action. Whether you’re building a business, growing a podcast, or just trying to level up, this episode will give you the tools (and the kick up the arse) you need to get moving.

Timestamps:
0:00 - Intro
0:44 - Scripting Videos
3:42 - Stripping Off and No Bollocks Podcasts
4:52 - Podcast Ads
6:34 - "I want organic, not paid!"
7:51 - This is Marketing
9:04 - Final Thoughts

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Connect with Matt Haycox, No BS Business Podcast Host & 8-Figure Entrepreneur.

I’m Matt Haycox, entrepreneur, investor, and your straight-talking guide to building a business that actually works. I’ve raised over £750M, built (and rebuilt) 8-figure companies, and learned the hard way what it really takes to win.

On No Bollocks with Matt Haycox, I cut through the bollocks to bring you raw conversations with 7–8 figure founders, investors, and experts who’ve been there, done it, and got the scars to prove it. No hype, no theory, just actionable strategies you can use today to start, grow, and scale your business.

Whether you’re stuck in your 9–5, building your side hustle, or trying to hit your first £100k month, this is your go-to podcast for entrepreneur tips, startup growth strategies, raising capital, building a personal brand, and avoiding the costly mistakes most founders make.

📩 Get Matt’s free business newsletter for weekly strategies, mindset shifts, and behind-the-scenes lessons → https://nobollockswithmatthaycox.beehiiv.com/subscribe

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