Struggling to lose weight or build muscle despite eating clean and working out consistently? The problem might not be your effort—it's your protein strategy. In this episode, board-certified holistic nutritionist Jennifer Hanway shares the exact five protein optimization hacks she uses with private clients to transform body composition after 40. Learn why the protein rules you followed in your 30s are actually working against you now, how to prevent muscle loss and saggy skin (especially on GLP-1 medications), and the precise timing strategies that activate muscle protein synthesis. Jennifer breaks down the science of anabolic resistance, collagen production, and metabolic beauty with actionable protocols you can implement today—no juice cleanses or excessive workouts required.

Key Topics

[00:00:00] Introduction: The Client Success Story

[00:01:00] Why Protein Rules Change After 40

[00:03:00] Protein Hack #1: The One Gram Per Pound Rule

[00:05:00] Protein Hack #2: The 30 Grams at Breakfast Rule

[00:07:00] Overcoming "Not Hungry in the Morning"

[00:08:00] Protein Hack #3: Prioritize Animal Proteins

[00:10:00] Protein Hack #4: Don't Fear Protein Powder

[00:13:00] Protein Hack #5: Choose Protein-Based Snacks Only

[00:16:00] Recap and Next Steps

5 Key Takeaways

1. Target One Gram Per Pound: Women over 40 should consume approximately one gram of protein per pound of ideal body weight daily to combat sarcopenia (age-related muscle loss) and maintain metabolic health. Most women are significantly under eating at 60-80 grams when they need 130-150 grams.
2. Front-Load Your Day: Eating 30 grams of protein within 60 minutes of waking maximizes muscle protein synthesis during your most anabolic window, stabilizes blood sugar all day, and protects collagen from glycation damage.
3. Animal Proteins Are Superior: Complete amino acid profiles in animal proteins (chicken, beef, eggs, fish) provide 90-100% bioavailability compared to 50-70% from plant proteins, plus essential collagen precursors like glycine, proline, and hydroxyproline.
4. Quality Protein Powder Is Real Food: Grass-fed whey or beef protein powder offers clean, bioavailable protein without the inflammation issues of pea protein, making it practical to hit daily targets without eating chicken six times daily.
5. Protein-Only Snacks Prevent Fat Storage: Carbohydrate-based snacks (even "healthy" ones like fruit with nut butter) spike blood sugar and trigger insulin-driven fat storage, while protein-based snacks keep you in fat-burning mode and provide ongoing amino acids for muscle maintenance.

Ready to transform your body composition with the complete system?

These five protein hacks are powerful, but they're just one piece of the metabolic beauty puzzle. Inside Jennifer's 6-Week Metabolic Beauty Reset, you'll get:

✓ Complete metabolic beauty protocols

✓ 6-week meal plans with 50+ recipes

✓ Supplement protocols for hormones, gut health, and skin

✓ Metabolic beauty strength training workouts

✓ Weekly live Q&A and coaching with Jennifer

Don't wait until January—start now and see results before the new year. Get instant access to the Metabolic Beauty Reset

Resources Mentioned

• Get 20% off your order at timeline.com/jennifer for Mitopure®, the only clinically validated, highly pure Urolithin A supplement!
• Get Jennifer's FREE Protein Guide for Women Over 40 —This Free Protein Guide will Teach you how to optimise your protein intake to boost your metabolism, burn body fat and create glowing, ageless skin.
• Equip Foods Prime Protein

Related Episodes:

• Holiday Skin Secrets for Women 40+
• Is Your Protein Powder Safe? | The Truth About Protein Powder & What Women Over 40 Need to Know
• Micro Recommitment: Stop Waiting for the New Year & Start Your Transformation Now

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