This session will offer insight into the small data sets you didn't know you had and how to mine data to better focus your efforts. Information from POS reports, one-question customer surveys, and even understanding store traffic patterns can make the difference between a good day and a great one. (All)

Speakers: Cynthia Compton, 4 Kids Books & Toys (Zionsville, Indiana); Melissa DeMotte, The Well-Read Moose (Coeur d'Alene, Idaho)

Recorded on February 23 at ABA's Winter Institute 2023 in Seattle, WA.

Theme by Constant Companion https://constantcompanion.bandcamp.com