BookED

Wi2024: Tracking ROI for Events


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Although you may be creating events that look successful, your return on investment might not be. Come to this session to learn what information you should be tracking, how to track it, and how to analyze this data so you can evaluate whether or not an event is worth your staff's time.

Speaker Cindy Dach, Changing Hands Bookstore - Tempe, AZ

Files & Links Slide Deck

Recorded February 14, 2024 at Winter Institute 2024 in Cincinnati, OH

Additional bookstore education resources can be found at www.bookweb.org.

Theme by Constant Companion

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BookEDBy American Booksellers Association

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