Ash and Joe welcome Belinda Aramide who is a personal branding strategist and sales trainer.  Belinda talks to the Collective about the importance of being genuine and transparent when selling your services on social platforms like LinkedIn.  Trust needs to be established and relationships need to be nurtured.  

She also tells social sellers to beware of the "Shiny Object Syndrome" regarding acquiring new followers rather than looking at your own network for opportunities and support.  

Learn about these tips and others on the latest episode of the Wicked Creative Collective! 

Every 5 episodes or so, Ash (Queen of copywriting) & Joe (The Social Media Bridge Builder) will check in from their freelancing and podcasting journey.  They have decided to interview each other in this latest installment of the Wicked Creative Collective. 

The following topics are covered:

The Wicked Creative Collective has some wicked awesome guests lined up so please subscribe and stay tuned! 

Ash and Joe welcome Deb Coviello of Illumination Partners LLC.  Deb is known as the “Drop in CEO” who helps construct solid foundations for companies to build their business.  She helps startups, small businesses, and mid-size organizations who want to move to the NEXT LEVEL. by implementing her "Framework of One" breaking  down the business macro down into the micro. 

Deb also stresses the importance of listening to her clients and getting to know them as people. If the stakeholders are just perceived as cogs in the machine, it will prove disastrous. 

The Collective discusses the importance of creating content and leveraging LinkedIn. Deb says she is always on a perpetual interview. People may not need her services now but she will be top of mind when they do. Trust and credibility through her content has been established well in advance.

Tune in for some nuggets of business wisdom and of course witty banter!

Time to get WICKED! 

Ash and Joe welcome their second guest, Adam Posner of NHP Talent Group to The Collective. 

Adam is not only a recruiter but an entrepreneur who is very active in the LinkedIn Community. He too has a podcast called the Pozcast where he interviews thought leaders from business and talent acquisition. 

Ash, Joe and Adam chat about:

Tune in for some great conversation and of course witty banter!

Time to get WICKED! 

The Wicked Creative Collective welcomes our first not so mystery guest to the show, LinkedIn Pioneer Brian Schulman. Brian has brought so much to the platform through his positive attitude, love for his fellow human, and willingness to help anyone at anytime. He has truly helped make LinkedIn a thriving community through connection, creativity, and collaboration.

Ash and Joe talk to Brian about his inspirational journey and he asks us what our favorite places are to grab some tasty eats!

Tune in for good vibes and laughs!

Ash and Joe tackle these hot topics on this episode of the Wicked Creative Collective Podcast:

Thank you for listening and we strive to bring the value with each episode! 

This is the debut episode of the Wicked Creative Collective, a journey of two working parents freelancing as digital marketing creatives.

Meet the hosts: 

 Ashley McGrath is a copywriter and content creator on LinkedIn. She uses deep customer research to craft irresistible copy that generate more authority, leads, and sales for businesses. 

Joe Gill is a social media consultant for his agency, Valuencer. He is one part story teller, one part mad scientist and one part ROI detective.

After 5 layoffs and beating cancer, he believes you can accomplish anything with resilience, perseverance and good old fashioned hard work.