Wicked Creative Collective

Wicked Creative Collective

By Wicked Creative CollectiveBusiness
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Wicked Creative Collective episodes

  • WIcked Creative Collective #7.5 - Social Selling Best Practices With Belinda Aramide

    Ash and Joe welcome Belinda Aramide who is a personal branding strategist and sales trainer.  Belinda talks to the Collective about the importance of being genuine and transparent when selling your services on social platforms like LinkedIn.  Trust needs to be established and relationships need to be nurtured.  

    She also tells social sellers to beware of the "Shiny Object Syndrome" regarding acquiring new followers rather than looking at your own network for opportunities and support.  

    Learn about these tips and others on the latest episode of the Wicked Creative Collective! 



    49 min
  • Wicked Creative Collective #6 - The Podcast Journey Check In With Ash & Joe

    Every 5 episodes or so, Ash (Queen of copywriting) & Joe (The Social Media Bridge Builder) will check in from their freelancing and podcasting journey.  They have decided to interview each other in this latest installment of the Wicked Creative Collective. 


    The following topics are covered:

    • Balancing work and life
    • Freelancing challenges and lessons learned
    • How to maintain a positive mindset
    • The importance of mental health and seeking help
    • The Great Podcast Journey
    • Things Ash & Joe are geeking out on  

    • The Wicked Creative Collective has some wicked awesome guests lined up so please subscribe and stay tuned! 




      40 min
    • Wicked Creative Collective #5 - Deb Coviello AKA The Drop In CEO Discusses The Framework Of One & Being Human

      Ash and Joe welcome Deb Coviello of Illumination Partners LLC.  Deb is known as the “Drop in CEO” who helps construct solid foundations for companies to build their business.  She helps startups, small businesses, and mid-size organizations who want to move to the NEXT LEVEL. by implementing her "Framework of One" breaking  down the business macro down into the micro. 

      Deb also stresses the importance of listening to her clients and getting to know them as people. If the stakeholders are just perceived as cogs in the machine, it will prove disastrous. 

      The Collective discusses the importance of creating content and leveraging LinkedIn. Deb says she is always on a perpetual interview. People may not need her services now but she will be top of mind when they do. Trust and credibility through her content has been established well in advance.

      Tune in for some nuggets of business wisdom and of course witty banter!

      Time to get WICKED! 








      33 min
    • Wicked Creative Collective #4 - Recruiting and Personal Branding With Adam Posner of NHP Talent Group

      Ash and Joe welcome their second guest, Adam Posner of NHP Talent Group to The Collective. 

      Adam is not only a recruiter but an entrepreneur who is very active in the LinkedIn Community. He too has a podcast called the Pozcast where he interviews thought leaders from business and talent acquisition. 

      Ash, Joe and Adam chat about:

      • Lessons learned from their entrepreneurial journeys
      • Content creation - why it's important to "get yourself out there" 
      • Recruiting tips
      • Personal branding - is it a must for freelancers AND traditional job seekers?
      • Coaches, influencers and gurus -  who can you TRUST?
      • Books, podcasts and Stranger Things 
      • Tune in for some great conversation and of course witty banter!

        Time to get WICKED! 



        32 min
      • Wicked Creative Collective #3 - LinkedIn Pioneer Brian Schulman Joins The Collective

        The Wicked Creative Collective welcomes our first not so mystery guest to the show, LinkedIn Pioneer Brian Schulman. Brian has brought so much to the platform through his positive attitude, love for his fellow human, and willingness to help anyone at anytime. He has truly helped make LinkedIn a thriving community through connection, creativity, and collaboration.

        Ash and Joe talk to Brian about his inspirational journey and he asks us what our favorite places are to grab some tasty eats!

        Tune in for good vibes and laughs!


        42 min
      • Wicked Creative Collective #2 - The Power Of Collaboration

        Ash and Joe tackle these hot topics on this episode of the Wicked Creative Collective Podcast:

        • Collaboration on LinkedIn - Our personal experiences and the lack of content on this subject
        • State of LinkedIn - How the platform has changed....and NOT for the GOOD
        • Influencers - It has become a DIRTY and OVERUSED term
        • Freelancing Life - Putting together desks and hiding away from our kids
        • Announcements - Our first guest has booked! Tune in to find out who!
        • Thank you for listening and we strive to bring the value with each episode! 




          31 min
        • Wicked Creative Collective #1 - Getting To Know Ash & Joe

          This is the debut episode of the Wicked Creative Collective, a journey of two working parents freelancing as digital marketing creatives.

          Meet the hosts: 

           Ashley McGrath is a copywriter and content creator on LinkedIn. She uses deep customer research to craft irresistible copy that generate more authority, leads, and sales for businesses. 

          Joe Gill is a social media consultant for his agency, Valuencer. He is one part story teller, one part mad scientist and one part ROI detective.

          After 5 layoffs and beating cancer, he believes you can accomplish anything with resilience, perseverance and good old fashioned hard work.





          34 min

        About Wicked Creative Collective

        From the publisher's feed

        The Wicked Creative Collective chronicles the personal branding journey through creativity, collaboration & community. Host and Digital Bridge Builder, Joe Gill chats with other creators about their successes, failures and learnings in both their personal and professional lives.