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Unveiling the Journey of Transformation and Resilience in Branding
Join us as we embark on a captivating exploration of branding's transformative power, where shifts in identity can send ripples through the market, invoking both challenge and opportunity. In this episode, we delve into the remarkable evolution of household names, examining the pivotal transition of GMTV to Daybreak—a journey fraught with challenges yet rich in lessons on brand resilience and adaptability.

We venture further into the complex world of social media, uncovering its double-edged sword: a realm that can entangle brands in controversy, yet also offers unprecedented opportunities for growth, learning, and stronger audience connections. This dichotomy underscores the critical importance of navigating the digital landscape with agility and authenticity.

Celebrating Brands That Resonate with Authenticity
Raising a glass to the brands that have seamlessly woven themselves into our lives, we celebrate the likes of Oliver Bonas, Pret, and John Lewis. These brands have not only captured our loyalty but have also become synonymous with genuine customer engagement, setting benchmarks for authenticity in the corporate world.

From the inspiring tales of Brew Dog's craft beer revolution to the cherished moments spent in culinary gems like Roka, we salute the experiences that leave an indelible mark on our hearts and memories. These stories are testaments to the enduring power of brands that prioritise meaningful connections over mere transactions.

A Toast to Our Journey Together
As we conclude, we envelop you, our cherished listeners, in a warm embrace of gratitude and support. Together, we've traversed the dynamic terrains of life and business, celebrating the resilience and multifaceted nature of branding. Let's continue to inspire and uplift each other on this shared journey of discovery and growth.

Show Notes and Resources
Onward Book (Starbucks Story): Dive into the revitalising journey of Starbucks as it reclaims its essence. Find it here: https://amzn.eu/d/2d5lkGK
Seattle Fish Market: Experience the vibrant energy and lessons from the world-famous fish market: https://www.youtube.com/watch?v=3azPwinY1oE
Connect with Our Guests
Nicole Bilham, the visionary behind WildBird Marketing Agency, crafts strategies that make brands soar. Discover more at WildBird Marketing: https://wildbirdmarketing.co.uk/

Amy Lewis of The Mooeys Group, navigates the beauty industry with a blend of humor, warmth, and expertise. Explore the Mooeys experience at www.mooeys.co.uk | For franchise opportunities, visit www.mooeysfranchise.co.uk | Delve into MooSkin at www.mooskin.co.

Nicole Bilham of WildBird Marketing Agency
https://wildbirdmarketing.co.uk/

Amy Lewis of The Mooeys Group
www.mooeys.co.uk | www.mooeysfranchise.co.uk | www.mooskin.co

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Franchising might sound like a board game of buying and selling, but there's a universe of strategy and spirit behind it, especially in the UK where it often mystifies more than it enlightens. From explaining the nuts and bolts of starting your franchise journey to sharing personal anecdotes of transformation from beauty therapist to franchisor, we strip away the mystery.
This episode peels back the layers of franchising, examining its role in the economy, and the entrepreneurial hustle it demands. We chat about the challenges and celebrations encountered by those daring to multiply their brand through franchising, emphasising the skills beyond industry knowledge that catapult a franchise to success.

But what does it all mean for the small businesses, amid the big talk of franchising and financials? The shadows of economic challenges loom large, and we get real about the tough calls we're forced to make, from adjusting business models to the impacts on our beloved employees' lives. And it's not just business; it's personal, too. Martin's story serves as a poignant reminder that our ambitions resonate deeply with those we hold dear.

So come for the franchising finesse, stay for the stories of love and life that bind us all in this intricate dance of business and personal growth.

Additional Info:

Book Recommendation - The E Myth
British Franchise Association - https://www.thebfa.org/industry-research/

Nicole Bilham of WildBird Marketing Agency
https://wildbirdmarketing.co.uk/

Amy Lewis of The Mooeys Group
www.mooeys.co.uk | www.mooeysfranchise.co.uk | www.mooskin.co

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Confessions & Overwhelm: The Wild Moos Unwind

Get ready for an episode that’s as unpredictable and heartfelt as life itself! In this rollercoaster ride of a podcast, Amy and Nicole, dive headfirst into the tumultuous world of New Year's resolutions, content creation, and the daunting yet exhilarating journey of business expansion.

From the hilariously relatable 'confessional booth' segment where no topic is off-limits (yes, including sound engineering mishaps and those ‘big ins’ confessions) to the raw, unfiltered discussions on managing overwhelm, this episode is a patchwork of laughter, stress, and breakthroughs.

Whether it's the magic of ‘keep on swimming’ amidst overwhelming to-do lists or finding joy in the simplest of things, this episode is a testament to the wild ride of being a mumpreneur. So grab your headphones (and maybe a notepad for those 'aha' moments) and join us for an episode that's as much about laughing at life’s absurdities as it is about finding your footing in the entrepreneurial universe.

#WildMoosPodcast #RealTalk #MumpreneursUnleashed

Nicole Bilham of WildBird Marketing Agency
https://wildbirdmarketing.co.uk/

Amy Lewis of The Mooeys Group
www.mooeys.co.uk | www.mooeysfranchise.co.uk | www.mooskin.co

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Ever doubted the transformative power of networking in the world of business? This episode is a heartfelt journey from initial skepticism to deep appreciation for the art of connection, as we share personal anecdotes of growth, vulnerability, and strategic insight in the realm of B2B interactions. We strip back the complexity of establishing genuine relationships, the art of the 60-second pitch, and the nuances of being a 'small fish in a big pond', all while juggling the demands of time and the pressures of scaling a business.

Wrap up your week with our reflections on authenticity, the surprising kindness found within professional networks, and the profound personal growth that comes from being open to advice. Witness how embracing fears and asking for help can lead to unexpected pathways of business strategy and personal development. As we conclude, we invite you to help shape our future dialogues, because after all, it's the shared wisdom and collective experiences that make our networking narratives so uniquely powerful. Join us and become part of the conversation that's redefining the approach to networking and business growth.


We discuss YAB in our discussion chat. Check them out here:
https://www.youraffordableboard.co.uk/

Nicole Bilham of WildBird Marketing Agency
https://wildbirdmarketing.co.uk/

Amy Lewis of The Mooeys Group
www.mooeys.co.uk | www.mooeysfranchise.co.uk | www.mooskin.co

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Ever stared down the barrel of your fears and wondered what it would take to just say "fuck it" and charge forward? That's the gauntlet we throw down in our latest episode, where we take you on a rollercoaster ride through the treacherous landscape of fear and uncertainty in the business world. From the knee-shaking moment I invested in a franchise to the sweaty-palmed epiphanies of imposter syndrome, we lay bare our personal crusades against the internal and external foes that threaten our professional growth. This isn't just shop talk; it's a clarion call to embrace the power of the "fuck it button" and leap into action.

Remember when you were eighteen and the world was full of terrifying yet irresistible opportunities? We sure do, and we're reminiscing about the audacious decisions that shaped our younger years, like working on cruise ships or moving to pulsating metropolises. These tales of yore aren't just for nostalgia's sake; they fuel our current-day ventures into the transformative world of performing arts and music, proving that a little stage fright never stopped anyone. Whether we're talking about belting out tunes during car rides or braving the spotlight at karaoke, it's all about harnessing that youthful bravado to overcome the jitters and joyously declare, "Yes, I fucking can!"

Hit play, hit that red button, and let's shatter those doubts together. Share your fear-facing moments with us, because when we stand united, we all can freaking soar.

Nicole Bilham of WildBird Marketing Agency
https://wildbirdmarketing.co.uk/

Amy Lewis of The Mooeys Group
www.mooeys.co.uk | www.mooeysfranchise.co.uk | www.mooskin.co

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Resolution Rants & Real-Talk Revelations: A Wild Moos New Year

Hey there, Wild Moos listeners! It's Amy and Nicole, back in your ears with some straight-up, post-New Year's realness. Are you feeling those resolution blues? You know, the ones that hit when everyone's screaming their goals from the rooftops by January 5th? We're right there with you.

In this episode, we're unravelling the festive frenzy and the insane pressure of flipping the calendar page. Join us as we ditch the grandiose resolutions and give a big ol' bear hug to everyone who's still in their PJs, wondering if they’re ever gonna be ready to take on the world. Spoiler: It's totally okay if you're not!

We're also diving headfirst into the messy world of content creation. Think: rehashing old gems vs. brewing fresh ideas, with a cheeky side-eye at our love-hate relationship with tools like ScreenFlow and Canva. And, oh boy, do we have some tales to tell about the tightrope walk of franchise training in the beauty biz - it's all about that sweet spot between nurturing growth and keeping things real.

The heart of this episode, though, is the incredible, live-on-air breakthrough moment with Amy. Witness the raw, emotional rollercoaster as Amy confronts her fears and apprehensions about business investment. It’s a game-changing conversation that will leave you inspired and awestruck.

So, grab a cuppa, kick back, and join us as we transform those “what if I fall?” fears into a badass, “but what if you fly?” adventure. It’s all happening right here, on your favourite blend of heart-to-heart and strategy pow-wow – Wild Moos!

Nicole Bilham of WildBird Marketing Agency
https://wildbirdmarketing.co.uk/

Amy Lewis of The Mooeys Group
www.mooeys.co.uk | www.mooeysfranchise.co.uk | www.mooskin.co

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As we bid farewell to 2023, we're raising a glass to the highs and embracing the lessons from the lows. 
But it's not all confetti and streamers; We get real about personal struggles that hit hard, reminding us that even in success, life throws curveballs.

Wrap yourself in your coziest blanket and join us for a heartwarming, laughter-filled journey into the new year.

Nicole Bilham of WildBird Marketing Agency
https://wildbirdmarketing.co.uk/

Amy Lewis of The Mooeys Group
www.mooeys.co.uk | www.mooeysfranchise.co.uk | www.mooskin.co

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When the perfect business name slips through your fingers, you feel it in your gut. Our latest episode is a treasure trove of such stories, where we reveal the twists and turns of trademarking and the trials of entrepreneurship. 
Join us as we peel back the layers on why safeguarding your business's future with trademarks is not just wise but essential. 

We are opening up about the lessons learned and the affirmations that keep us dreaming big, all while navigating the often misunderstood terrain of brand protection.
 
 Imagine locking horns with a corporate giant over the rights to your own trademark—an underdog story where the slingshot is a well-crafted email aligning a company's public values with a small business owner's rights. This episode is a testament to the might of the intellectual property David against the Goliath of big business. We share not only our own skirmish but also the broader challenges that small businesses face, from ethical dilemmas to the intricacies of brand confusion. It's a candid look into the real-life value of trademarks, peppered with guidance on navigating government resources and protecting your intellectual property without breaking the bank on attorneys.
 
 But it's not all legal battles and serious business talk. We're also dishing out a hearty dose of festive cheer and the magic of family traditions that light up the holiday season. From elf-inspired Christmas treasure hunts to cozy movie nights at nan's place, we're embracing the joy and warmth that come with creating memories. And, just because it's that time of year, we're sending out a 'Merry fucking Christmas' to all our listeners. 
 So, grab your favourite holiday treat, settle in, and get ready for an episode that blends the entrepreneurial with the enchanting, guaranteed to sprinkle a little sparkle on your festive preparations.

Nicole Bilham of WildBird Marketing Agency
https://wildbirdmarketing.co.uk/

Amy Lewis of The Mooeys Group
www.mooeys.co.uk | www.mooeysfranchise.co.uk | www.mooskin.co

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Who says you can't breastfeed during a work call? Nicole shares her poignant experience in the trenches - from breastfeeding challenges during a conference call to handling the relentless demands of family and business.
Her compelling narrative is a part of our discussion on "TitBits", a campaign that unveils 24 powerful short essays each year by anonymous authors - a cocktail of diverse experiences you won't want to miss.

But we're not just about deep conversations - we've got a fun side too! Introducing a playful new segment, 'Tip Bits and Jokes', because who doesn't love a good laugh? We're inviting you, our dear listeners, to share your funniest jokes with us. Laughter is the best medicine after all. Remember, this podcast is as much yours as it is ours, so fire away those punchlines to Wild_Moos! And oh, we're planning to do some serious homework to keep you hooked on future episodes. So, until next time, keep those laughs coming and stay tuned!

I thought about that a lot is an advent calendar for your brain not your belly. 

Nicole Bilham of WildBird Marketing Agency
https://wildbirdmarketing.co.uk/

Amy Lewis of The Mooeys Group
www.mooeys.co.uk | www.mooeysfranchise.co.uk | www.mooskin.co

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Universe’s Whisper or Bullshit? Navigating Life's Wild Twists

Strap in, Wild Moos listeners, for a no-filter deep dive into life's crazy coincidences and what the hell they mean for our business and personal journeys. Is the universe really giving us signs, or are we just riding a wave of chaos?

We're tearing down the fluff around serendipity in business and getting real about those out-of-the-blue opportunities. If you've ever questioned the 'signs' on your entrepreneurial path or rolled your eyes at too much 'universe talk', this episode's for you.

Amidst our raw, laugh-out-loud recount of a theme park disaster and a gutsy debate on reincarnation, we're hitting hard on self-awareness, gut instincts, and keeping family at the forefront of our wild business ride.

Tune in for an episode that's less about cosmic alignment and more about the gritty, real-life shit that shapes our destiny. Because sometimes, the universe might just be saying, "Figure it out, boss!

The lovely Nessa's business - pop over and give her a follow: https://www.instagram.com/theepiphanycloset/

Book Recommendation for those interested in the thought of souls reunited life after life: Many Lives, Many Masters

Nicole Bilham of WildBird Marketing Agency
https://wildbirdmarketing.co.uk/

Amy Lewis of The Mooeys Group
www.mooeys.co.uk | www.mooeysfranchise.co.uk | www.mooskin.co