Win The Content Game

Win The Content Game

By Deirdre Tshien - CEO & co-founder of Capsho, AI-powered Content Marketer (the fastest way to repurpose and market your expert content)BusinessEntrepreneurshipMarketing
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Win The Content Game episodes

  • 42. Building an authentic brand for your podcast with Mark Asquith

    If you want your podcast to have an authentic brand that gets cut-through in an increasingly saturated market, then this episode with podcasting expert and entrepreneur Mark Asquith is for you. 

    You will learn Mark’s unconventional audience attraction and growth strategy which he has honed over 10 years of podcasting himself and working with thousands of podcasters.

    Check out the full show notes here: https://www.winthecontentgame.com/42

    Resources:

    Try Capsho for free here!

    Get the Show Notes for exclusive episode insights and resources here

    26 min
  • 41. The Marketing Secrets to High-Income Success in Podcasting

    We share the most surprising findings from the State of Podcast Marketing Report with a deep dive into what high-income podcasters are doing differently to low-income podcasters. 

    Check out the full show notes here: https://www.winthecontentgame.com/41

    Resources:

    Try Capsho for free here!

    Get the Show Notes for exclusive episode insights and resources here

    25 min
  • 40. Growing your email list through artful automation with Kelsey Johnson

    Are you a small business owner or content creator looking to grow your email list for your podcast? Have you been told to keep creating more content and find yourself spinning your wheels? Are you feeling nervous about relying solely on social media? Then this episode with Kelsey Johnson is for you!

    Check out the full show notes here: https://www.winthecontentgame.com/40

    Resources:

    Try Capsho for free here!

    Get the Show Notes for exclusive episode insights and resources here

    27 min
  • 39. Monetizing Podcast Guesting: Christine McAlister's 3-Step Strategy

    Christine McAlister walks us through her strategy of how to use podcast guesting to not only promote ourselves, but to leverage someone else's podcast to create organic content for our own profiles.

    Check out the full show notes here: https://www.winthecontentgame.com/39

    Resources:

    Try Capsho for free here!

    Get the Show Notes for exclusive episode insights and resources here

    28 min
  • 38. Replay Episode (The Secret Hack to Get Instant Downloads of Your New Episode as Soon as You Promote It)

    This episode is for you if you are feeling: 

    > Frustrated by the lack of ROI you’re getting from recording and publishing your podcast (you’re not alone!)

    > Doubtful that repurposing your podcast episodes into clips to promote on social media is moving the dial (it isn’t!)

    > Unsure about how to get more listeners, leads and sales from your podcast 

    Deirdre will cover her framework - Content Honey Traps 🍯 - that uses your podcast content to COMPEL your dreamiest clients to follow you from your social media to your podcast and to your conversion event… so that you have a consistent stream of buyers waiting to throw their credit cards at you!

    Check out the full show notes here: https://www.winthecontentgame.com/38

    Resources:

    Try Capsho for free here!

    Get the Show Notes for exclusive episode insights and resources here

    28 min
  • 37. Replay Episode (How we made over $200k in our first year of podcasting!)

    This is the story of how a podcasting newbie transformed her first business podcast into a lead generation machine, closing over $200K in her first year If your host Deirdre Tshien (recording at her dining table with a $53 microphone) can do it, you can too! 

    This episode is about Deirdre’s secret system - Content Honey Traps 🍯 - that uses your podcast content to COMPEL your dreamiest clients to follow you from your social media to your podcast and to your conversion event… so that you have a consistent stream of buyers waiting to throw their credit cards at you! 

    You will learn: 

    • The 7 Hour Rule underpinning the power of Content Honey Traps 
    • How (and the psychology behind why!) Content Honey Traps work
    • 4 Content Honey Trap Tools that High Ticket Coaches and Consultants like you can use for your podcast today 

    Check out the full show notes here: https://www.winthecontentgame.com/37

    Resources:

    Try Capsho for free here!

    Get the Show Notes for exclusive episode insights and resources here

    40 min
  • 36. How to build an engaged community for your podcast with Arielle Nissenblatt

    If you're feeling frustrated that your efforts to create an engaged podcast community are not working and taking too much time, then this episode is for you!

    Arielle Nissenblatt shows us her top tips for how to build a community of loyal listeners for your podcast. 

    Arielle Nissenblatt is the Head of Community and Content at SquadCast and Earbuds Podcast Collective.

    In this episode, you will learn the following:

    1. What does building community (buzzword aside) for your podcast really mean? 
    2. How to start building a community that your listeners will actually resonate with 
    3. Best-practice community building through real-life examples

    Check out the full show notes here: https://www.winthecontentgame.com/36

    Resources:

    Try Capsho for free here!

    Get the Show Notes for exclusive episode insights and resources here

    29 min
  • 35. How to Repurpose Your Podcast for YouTube

    Want to get your podcast on YouTube but stuck on how to do it effectively? I am sharing my 3 step strategy to repurposing your podcast content for YouTube, and getting discovered through keyword research. 

    Check out the full show notes here: https://www.winthecontentgame.com/35

    Resources:

    Try Capsho for free here!

    Get the Show Notes for exclusive episode insights and resources here

    20 min
  • 34. Ron Baetiong's 3-Step Strategy to Building a No. 1 Podcast

    Ron Baetiong used the same approach startups take to turn his podcast idea into the number one podcast in the Philippines. In this episode, Ron will show you:

    1. The key things that make your podcast a category topper

    2. How to validate your podcast positioning 

    3. The metrics you should use to benchmark your podcast's success 

    Check out the full show notes here: https://www.winthecontentgame.com/34

    Resources:

    Try Capsho for free here!

    Get the Show Notes for exclusive episode insights and resources here

    28 min
  • 33. The Email Marketing Strategy High-Income Earning Podcasters Use (That Lower-Income Earners Don't)

    Do you want to know how to grow your podcast email list so that you always have fresh new listeners to share your podcast with? In this episode, you will learn the following:

    1. The importance of building an email list for your podcast (and why you shouldn’t rely on social media followings)

    2. The power of collaboration in growing your email list and how to leverage it 

    3. The 3 advanced strategies that will help you add hundreds of listeners to your email list at a time 

    Check out the full show notes here: https://www.winthecontentgame.com/33

    Resources:

    Try Capsho for free here!

    Get the Show Notes for exclusive episode insights and resources here

    31 min

About Win The Content Game

From the publisher's feed

Got your podcast rolling to boost your credibility and showcase your people but find yourself wondering, "How do I get more of my ideal clients to tune in and keep coming back for more?"