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Win: The Key Principles to Take Your Business from Ordinary to Extraordinary Audiobook by Frank I. Luntz


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Title: Win: The Key Principles to Take Your Business from Ordinary to Extraordinary
Author: Frank I. Luntz
Narrator: L. J. Ganser
Format: Unabridged
Length: 11 hrs and 41 mins
Language: English
Release date: 03-01-11
Publisher: Hyperion AudioBooks
Ratings: 4 of 5 out of 121 votes
Genres: Business, Career Skills
Publisher's Summary:
From the New York Times best-selling author and top pollster Dr. Frank Luntz comes an unprecedented examination of communication excellence and how top performers win in all areas of human endeavor through superb communication skills. From Mike Bloomberg and Arnold Schwarzenegger to business icons Rupert Murdoch, Steve Wynn, and Fred Smith, to the CEOs of MGM Resorts, J. Crew, and Gibson Guitar, to legendary sports superstars like Larry Bird, Jimmy Connors, and Mike Richter, to media legends Roger Ailes, Don Imus, and dozens more, Luntz tells their stories in their own words. He demonstrates how their style of operation and communication is absolutely essential to their success. Luntz makes it clear that following the rules of effective communication is indispensable in any successful human endeavor.
Dr. Luntz offers more than 70 new words that work for private one-on-one meetings with your boss, for public presentations to hundreds of colleagues, or for television appearances that reach millions. There are more than three dozen specific lessons and recommendationsand each one directly illustrates the nine essential action-oriented principles of winning at every level: People-Centered, Paradigm-Breaking, Prioritizing, Perfection, Partnerships, Passion, Persuasion, Persistence, and Principles.
Do you have what it takes? Win is an unprecedented examination of the art, science, and language of winning, and a must-have for people who want to understand and emulate the winners of today.
The definition of winning:
Members Reviews:
Instructs and Inspires
This is a book I know I will have to go through again and again to really gain half of the wisdom from it. Luntz not only clearly lays out the characteristics of a winner though engaging stories, but he also gives practical advice to help winners reach their goals.
What a book!!!
As an Amway IBO on the LTD team, I was able to experience Frank Luntz first hand at the event he discussed in this book! His incredible ability to engage the audience was what drew me to his book. If you are looking for the keys to success this book is your destination!!! I finished this audiobook in a week, driving to and from work through traffic. Not only did it put me in a bubble of positive thinking among the sharks on the freeway. It also gave me a concrete path to follow! Thank Frank!
Nothing new but I am sure it could work
Not a bad book, but nothing special. Frank Luntz politics comes through which isn't welcome but nothing radical. He does not really add anything new except a few insights to what is actually important to the public which does not match what business or politicians think. Of course follow all the good attributes and you should reach the top and be a good person at it. Who knows, it is all speculations and at the end of the day I suppose follow his ideas can't hurt too much.
not the smash hit i hoped for
Would you recommend this book to a friend? Why or why not?
not really i rather recommend Goals by Brian Tracy .
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