Go To Masters Show

Winning with Wellness: How Brandon Farb Drives Sales Success at Allstate Canada


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Brandon Farb is the Director of Sales Planning and Compensation at Allstate Canada. On this episode of the Go To Masters Show, he talks about:

  • His "Winning With Wellness" program that allows salespeople to disconnect while maintaining earnings potential
  • Four guiding principles framework for creating fair, performance-driven, and sustainable comp plans
  • Monthly feedback sessions and open communication strategies that build trust between leadership and sales teams

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Go To Masters ShowBy Conversations with GTM experts by Everstage