In this episode, Yasmin Kothari examines a career that’s included a Harvard MBA, strategy consulting at McKinsey, conducting user research in India and Africa, and product roles at AirBnB, PayPal, and Asana — not too far off her childhood dream of flying to meetings and making deals. Through every role, she explains the connective tissue as being able to take complex problems and break them into approachable pieces. 

Listen for advice on:

• Solving the needs of different types of users 
• How to consider changing roles 
• Approaching innovation during times of massive growth 
• Saying “no” within your team or company 

To learn more: 

• Yasmin Kothari: https://www.linkedin.com/in/yasminkothari/
• Zoia Kozakov (Host): https://www.linkedin.com/in/zoia-kozakov/
• About WIN: Women in Innovation: https://www.womenininnovation.co
• Brand Copy by Nicole Beckley

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

In this episode, Lee Eiseman expounds on the importance of color and the psychology and perceptions around it. Currently the Executive Director of the Pantone Color Institute, she’s spent over 35 years examining color, starting with designing a practicum while studying at UCLA, which she still uses in teaching about color today. She explains why Pantone looks to the zeitgeist for their annual color selections and what color means for purchasing decisions.  

Listen for advice on: 

• Why nature and association are essential to understanding color 
• At what stage of development companies should consider color 
• How to best transition colors of an established brand 

To learn more: 

• Lee Eiseman (Guest): https://leatriceeiseman.com
• Zoia Kozakov (Host): https://www.linkedin.com/in/zoia-kozakov/
• About WIN: Women in Innovation: https://www.womenininnovation.co
• Brand Copy by Nicole Beckley

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

This week’s episode is a WIN/WIN Special about “Ready.Steady.Money.,” guest hosted by Aru Agarwal, WIN: Women in Innovation’s Global Programming Lead, and Associate Director of Business Transformation at R/GA.Money coaches Amy Schultz and Claire Coleman reflect on their own money journeys and the role of money coaching in helping women (and everyone else!) unleash their potential. WIN is hosting a special 5-week learning cohort program with RSM. To learn more and grab a spot, click here. 

Listen for advice on:

• How to use money to build the career you want without financial stress
• The importance of building a solid foundation with money
• Why making a lot of money is not the same thing as holding on to your money
• How to overcome the anxiety and nerves related to challenging money conversations

To learn more: 

•RSM x WIN Learning Cohort Sign-Up: https://winxreadysteadymoney.splashthat.com/ 

•Zoia Kozakov (Host): https://www.linkedin.com/in/zoia-kozakov/

•About WIN: Women in Innovation: https://www.womenininnovation.co

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

In this episode, Emily Heyward retraces her steps from working on TV advertising campaigns for huge brands to ultimately forming her own creative services company, Red Antler. She reflects on working with brands that have successfully made people take a leap of faith, and explains how the effects of sexism factored into her decision to launch a company. 

Listen for advice on:

• How times of crisis contribute to a company’s development 
• What brands can do to recover from public mistakes 
• Why large companies need to disrupt themselves 
• Reframing the role of marketing

To learn more: 

• Emily Heyward: https://www.linkedin.com/in/emily-heyward-5465253/
• Zoia Kozakov (Host): https://www.linkedin.com/in/zoia-kozakov/
• About WIN: Women in Innovation: https://www.womenininnovation.co
• Brand Copy by Nicole Beckley

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

In this episode, Cheryl Grise shares how her second grade teacher helped propel her early sense of purpose, prompting her toward a career centered around creating transformative leaders. She explains how her passion for sailing influences how she thinks about leadership and delivers a few of her top guidelines for leading effectively. 

Listen for advice on:

• The importance of amplifying the achievements of others, especially women 
• Utilizing a feeling of inspiration to galvanize teams 
• Why you should enter a meeting with a strong point of view 
• What key values define a leader

To learn more: 

• Cheryl Grise (Guest): https://www.linkedin.com/in/cheryl-grise-9937503
• Zoia Kozakov (Host): https://www.linkedin.com/in/zoia-kozakov/
• About WIN: Women in Innovation: https://www.womenininnovation.co
• Brand Copy by Nicole Beckley

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

In this episode, Olivia Hawkins charts her career, from navigating the digital world during the first dot com boom (and bust) to currently leading business consulting and defining data ethics principles with one of the world’s largest advertising companies, WPP. She reflects on the excitement of the disruptive early web, the challenges around data privacy, and the contradictory messages she received in her early career in male-dominated spaces. 

Listen for advice on: 

• Interpreting feedback from bosses and colleagues 
• Which type of organizational structures encourage creativity
• Deciding what you want your career path to look like

To learn more: 

• Olivia Hawkins (Guest): https://www.linkedin.com/in/ohawkins/
• Zoia Kozakov (Host): https://www.linkedin.com/in/zoia-kozakov/
• About WIN: Women in Innovation: https://www.womenininnovation.co
• Brand Copy by Nicole Beckley

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

In this episode, Charlotte Diaz explains her route from business school and management consulting to discovering the brand strategy world — at Vivaldi Partners, RGA, and now in her role at Critical Mass. She elaborates on the business imperative to focus on the customer, why she’s dedicated to creating meaningful experiences for employees, and the challenges for women rising into leadership. 

Listen for advice on: 

• Why customers define the business case for innovation 
• The biggest challenge when it comes to thinking about strategy 
• What it means to innovate internally for your employees

To learn more: 

• Charlotte Diaz (Guest): https://www.linkedin.com/in/charlottediaz22/
• Zoia Kozakov (Host): https://www.linkedin.com/in/zoia-kozakov/
• About WIN: Women in Innovation: https://www.womenininnovation.co
• Brand Copy by Nicole Beckley

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

In this episode, Sarah Hodges talks about her personal mission to connect people and build community, through her work starting the leadership coaching platform Intelligently, and investing in founders with Pillar Venture Capital. She shares how coaching adjusted her self-awareness, and why innovation calls for learning as much as you can as quickly as possible. 

Listen for advice on:

• The compelling qualities she looks for in founders seeking funding  
• What to search for in a leadership coach 
• Why diversity is critical for evaluating companies 
• The difference between how you lead early in your career and later on

To learn more: 

• Sarah Hodges (Guest): https://www.linkedin.com/in/sarahhodges1
• Zoia Kozakov (Host): https://www.linkedin.com/in/zoia-kozakov/
• About WIN: Women in Innovation: https://www.womenininnovation.co
• Brand Copy by Nicole Beckley

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

Stephanie Murdoch and Ryan Buesser join Zoia on today's episode, which is in partnership with Driftwell. Designed with evening relaxation in mind, Driftwell is a whole new way to cap off your day. Driftwell is a new enhanced water beverage with magnesium and L-theanine to help you relax and unwind. From founding Driftwell through PepsiCo’s “The Next Big Idea” initiative, to speaking with a nutrition scientist, to live testing the product design on digital platforms, Stephanie and Ryan will walk you through the challenges and opportunities they see in the beverages industry today.

Listen for advice on: 

• How to bring a product to market
• How to stay innovative while working within regulatory constraints
• How to create a dialogue between product and customer

To learn more: 

• Driftwell: https://www.drinkdriftwell.com
• Stephanie Murdoch: https://www.linkedin.com/in/stephanie-murdoch-954b8115/
• Ryan Buesser: https://www.linkedin.com/in/ryanbuesser/
• Zoia Kozakov (Host): https://www.linkedin.com/in/zoia-kozakov/
• About WIN: Women in Innovation: https://www.womenininnovation.co

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.

In this episode, Rebecca Robins reflects on how an early curiosity about languages and cultures led to her interest in brands and a nearly 20 year career at Interbrand. From working with her first client, LEGO, to overseeing Interbrand Academy, Rebecca explains the “polymathic business” of looking at the relationships between brands and culture. 

Listen for advice on: 

* Developing your career by working in another country 

* Which three factors the fastest-rising brands have in common 

* Why #purpose for brands is so important 

* Adapting social learning to work from home 

Thank you to Driftwell, our sponsor for this WIN/WIN episode.

To learn more: 

• Rebecca Robins (Guest): https://www.linkedin.com/in/rebecca-robins-0a1707?originalSubdomain=uk
• Zoia Kozakov (Host): https://www.linkedin.com/in/zoia-kozakov/
• About WIN: Women in Innovation: https://www.womenininnovation.co
• Brand Copy by Nicole Beckley

Hosted on Acast. See acast.com/privacy for more information.

Hosted on Acast. See acast.com/privacy for more information.