Recently, I saw an article in The Wall Street Journal about pandemic economics and work-life balance.

To succeed in business, you have to focus on sufficiently satisfying, that is, satisficing, the needs and expectations of your customers and on reminding them of that fact.

There is a crisis. But it’s not the one you’ve heard about. It’s time to fix that. It’s time to change the conversation. But to do that, you have to change the frame.

There’s lots of advice out there suggesting single track “cures” to the cash crunch that many medical groups and facilities are experiencing as a result of the coronavirus economic crisis.

Double your felony,

Double your sums.

Oops we got caught,

Now we’re jailhouse bums.

Is an MSO right for me? How about a CIN?

This is a perfect metaphor for the false belief that there’s a strong foundation holding up the structure of your group. In reality, the truth can be much different.

Walmart is famous for its slogan “Save Money. Live Better.” It’s no surprise that the slogan is aimed at the customer. But what about the supplier?

Evolutionary psychologists say that the reason we see a stick on the trail ahead of us as a snake is that it’s far better for our survival to see sticks as snakes than snakes as sticks.

Super Bowl commercials garner all sorts of buzz for being “creative,” but creativity isn’t selling. Listen below to find out how this concept applies to your medical group.