Jonny Dyer of Google helped us answer questions like these as he lead a conversation about this new new space sector at What's Now: San Francisco. Dyer grew up as a self-described space nerd and garage-shop rocket builder in Texas before studying mechanical engineering at Stanford University and doing early work at SpaceX, Blue Horizon and Space Propulsion Group. He joined the founding team of Skybox Imaging, which launched in 2009, raised around $100 million of venture money and was at the leading edge of these new commercial space startups. Skybox Imaging set out to dramatically drop the cost of high resolution images from satellites and open the data up for many new uses. By 2014, after early successes, Google bought the company and brought the team in.